This Privacy Notice describes how we collect, process, store and transfer your personal data. We understand the importance of protecting personal data, so we respect and protect the privacy and personal data of our customers and other data subjects (hereinafter – data subjects).
Information about your data controller by brand:

Data controller

Brand

UAB Apranga LT, office address Ukmergės g. 362, Vilnius

Zara

UAB Apranga HLT, office address Ukmergės g. 362, Vilnius

Zara Home

UAB Apranga BPB LT, office address Ukmergės g. 362, Vilnius

Bershka

UAB Apranga PLT, office address Ukmergės g. 362, Vilnius

Pull&Bear

UAB Apranga SLT, office address Ukmergės g. 362, Vilnius

Stradivarius

UAB Apranga MLT, office address Ukmergės g. 362, Vilnius

Massimo Dutti

UAB Apranga OLT, office address Ukmergės g. 362, Vilnius

Oysho

APB Apranga, office address Ukmergės g. 362, Vilnius

All other brands not listed above

For what purpose and on what legal grounds do we process your personal data?

We collect and further process the personal data you have submitted to us on the legal grounds defined by the legislation regulating personal data protection. Below, we will provide you with information about which personal data of yours is processed for direct marketing purposes and/or which personal data of yours is processed for your participation in our loyalty programmes.

The personal data processed for direct marketing purposes on the basis of your consent:

  • • name, surname, city, contact details (mobile telephone number and/or e-mail address), date of birth* and address*, when you agree to receive general information about discounts, promotions, sales and new collections;
  • • name, surname, city and contact details (mobile telephone number and/or e-mail address), when you agree to your personal data being transferred to our partners, which own the Max Mara, Marella, Marina Rinaldi, Pennyblack and Weekend Max Mara brands – Max Mara s.r.l., Marella S.r.l., MANIFATTURE DEL NORD s.r.l., MARINA RINALDI s.r.l., or other Max Mara Fashion Group companies, so that they can improve the quality of your service;
  • • e-mail address, when you agree to your personal data being transferred to our partner which owns the MANGO brand – PUNTO FA, S.L., in order to provide you with information about MANGO store offers related to discounts, promotions and sales.

The personal data processed on the basis of your consent in the case of loyalty programme membership:

  • • name, surname, date of birth, address, city, contact details (telephone number and/or e-mail address), and information about your purchases, when you agree to your personal data being processed for the purposes of registration and administration of your membership in our loyalty programmes;
  • • name, surname, date of birth, address, city, contact details (mobile telephone number and/or e-mail address), and information about your purchases, when you agree to receive information about offers related to discounts, promotions, sales, new collections and events for loyalty programme participants.

* data about your date of birth and address shall only be processed for the purpose stated in the event that you give your consent to the provision of information at stores included in the Prestige, City and Karen Millen loyalty programmes.
In which cases do we transfer your personal data?
Your personal data may be provided to third parties if such an obligation is provided for by law.
On the basis of your consent, whenever this is necessary in order to provide you with information on discounts, promotions, sales and new collections, and to ensure that your data is able to participate in our loyalty programmes, your personal data may also be transferred to the following third parties:

On the basis of your consent, your personal data may also be transferred to our partners – companies in the Max Mara Fashion Group and PUNTO FA, S.L. For more information about the transfer of personal data to our partners, see the “For what purpose and on what legal grounds do we process your personal data?” section above.

How long do we keep your personal data?

We will keep your personal data for no longer than required by the data processing purposes or as established by law, if said provides for a longer retention period.

Data subject rights and the procedure for exercising them

You have the right to become acquainted with the personal data of yours that is being processed and how it is being processed, as well as to demand that the data provided by edited, supplemented or deleted, or that the processing thereof be stopped (withdraw your consent). You also have the right to demand that the data controller limit the processing of personal data, the right to data portability, to submit a complaint to the State Data Protection Inspectorate (contact details are available online at www.ada.lt), or not to agree to the processing of the personal data provided. If you would like to receive detailed information about the procedure for exercising these rights, please submit an enquiry by e-mail to dataprotection@apranga.lt. The enquiry form is available here.

Changing the Privacy Notice

We reserve the right to change this Privacy Notice. Notification of changes or additions to this Privacy Notice will be published online at www.aprangagroup.com.

STATISTICAL DATA ABOUT BROWSING ON THE WEBSITE

We are improving our website on a regular basis to make it most convenient to use. To be able to improve the website, we have to know which information interests our website visitors most, from which countries and cities our website is visited, visitors' returning frequency, browsers used, devices on which our website is read, etc. This information is collected by using Google Analytics tools which enable recording and analysing statistical data of the website use. More information about Google Analytics and information which can be collected by using these tool is available here: https://support.google.com/analytics/answer/6004245?hl=lt.
If you do not wish Google Analytics tools to record information about your browsing online, you can select Google Analytics op-out browser add-on.

WHAT ARE COOKIES?

Cookies are small text files that a website places on your device when you visit a website. Cookies do not contain any personal information and are sent from your visited website server to your computer or mobile phone.

WHAT TYPES OF COOKIES ARE USED IN OUR WEBSITE?

We use the essential cookies (ensuring the functioning of the website or facilitating the use of the website, etc.), such as filtering settings or log-in remembrance, functional cookies and analytics cookies (Google Analytics cookies). Google cookies are used to collect statistical information about your browsing on the website, as described above. We also may use third-party cookies, when you contact us by e-mail, as well as when advertisement is used in our website or when you visit our website. Analytical cookies can be used for identifying and counting the number of visitors and to see how visitors move around the website during its usage. This information helps us to improve the functioning of the website. The information received by cookies about your use of this website is stored by Google. Google can hand over the information collected by Google Analytics to third parties as required by the law, or where these third parties process information on behalf of Google.

HOW DO WE USE COOKIES ON OUR WEBSITE?

We use cookies on our website to improve your browsing and experience on our website, to learn about the behaviour of our website users, to analyse flows, to improve the website. Cookies are not kept longer than necessary.

WHAT CAN YOU DO TO MANAGE COOKIES STORED ON YOUR COMPUTER?

If you wish, you can configure your browser's cookie settings. To learn more about cookies, e.g. how to manage them, click www.allaboutcookies.org.

DATA PROTECTION

We confirm that your personal data is managed in accordance with the requirements of the laws of the European Union and the Republic of Lithuania. For further information about your rights, please contact us at dataprotection@apranga.lt by sending an enquiry along with properly completed Data subject’s enquiry form, which you can find here, or you can download, complete and deliver it to our office, which is at Vasario 16-osios str. 2, Vilnius, 8 - 17 (I-IV), 8 - 15.30 (V).

AMENDMENTS OF THE COOKIES POLICY

We reserve the right to amend Cookies policy. Notice about any amendments or supplements to Cookies policy and the latest version of Cookies policy will be published on our website.

We confirm that your personal data is managed in accordance with the requirements of the laws of the European Union and the Republic of Lithuania. For further information about your rights, please contact us at by sending an enquiry along with properly completed Data subject’s enquiry form, which you can find here, or you can download, complete and deliver it to our office, which is at Vasario 16-osios str. 2, Vilnius, 8 - 17 (I-IV), 8 - 15.30 (V).

This website uses cookies. To accept our Cookies policy please click “Agree” button and continue to the website. Cookies policy and more information about the cookies we use, can be found here